Facts about Pressure-Sensitive Labeling

Anytime you break through traditional boundaries with innovative labeling technology,
like pressure-sensitive labels, you’re guaranteed to experience a few assumptions and misconceptions.
We’d like to clarify any misconceptions about pressure-sensitive labels with… nothing but the truth!
Common Pressure-Sensitive Label Myths |
The Facts About Pressure-Sensitive Labels |
| Pressure-sensitive labels are too expensive. | Pressure-Sensitive labels may be more expensive on a per label basis but the total applied cost is typically on par or lower than other label technologies. |
| It won’t work on my preferred packaging type. | Recent innovations make pressure-sensitive labels possible on virtually any container type. |
| Pressure-sensitive labels don’t provide a significant increase in commercial appeal. | Surveys show consumers prefer pressure-sensitive labels to other labels. |
| It’s more difficult to handle and slower to apply pressure-sensitive labels. | Pressure-sensitive labels can achieve some of the highest application speeds and require only one step to apply. |
| It’s not environmentally friendly or sustainable. | Dozens of eco-friendly facestocks, adhesives and liners are now available. |


