 |
Move beyond traditional label borders
Package designers can now create eye-catching packages with identifiable shapes and curves, drawing consumer attention and reinforcing brand identity.
Fasson Curvy™ labels win in packaging decoration
Fasson Curvy pressure-sensitive material, coupled with the Avery Dennison Curve Appeal application system, presents the full coverage look of traditional shrink packaging with the bold graphics and seamless feel of pressure-sensitive materials. Brand owners no longer have to compromise the eye-catching look and versatility of pressure-sensitive materials for expanded container coverage and unique shaped containers.
Avery Dennison Curve Appeal delivers a number of benefits including:
- Up to 30% more billboard space to deliver bigger graphics that turn heads and get brands noticed. More label area means larger back panels for consumer safety information and multiple languages.
- A variety of printing options that take advantage of the latest trends, including foils, tactile printing and surface finishes enhancing your brand message.
- A lower cost alternative for a variety of SKUs that increases marketing flexibility.
- Smoother squeeze performance and improved moisture resistance—compared to shrink sleeve—that keeps the label and the brand looking good use after use.
- Traditional decoration techniques, such as direct print and in-mold labeling, do not allow for late stage differentiation or trendy printing technologies.
View the video below to learn more about the Avery Dennison Curve Appeal application system and Fasson Curvy film labels
|
