Markets Served

Avery Dennison's technologies and applications are an integral part of products used every day in virtually every major industry.
  • Pressure-Sensitive Materials. Market Segments. Food, beverage, spirits, Household products, Health and beauty, Durable labeling
  • Pressure-Sensitive Materials: Graphics and Reflective Products. Market Segments. Fleet, Vehicle/automotive, Architectural/retail, Promotional/advertising, Labeling, Traffic/safety
  • Retail Information Services. Market Segments: Apparel and retail brand, Industrial
  • Office and Consumer Products. Market Segments. Small businesses, Major retailers, Consumers
  • Other Specialty Converting Businesses. Market Segments Industrial, medical, original equipment manufacturers High tech and durable goods. U.S. postal Service and foreign postal service agencies Consumer packaged goods
 
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Avery Dennison and Fasson are trademarks of Avery Dennison Corporation.
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Avery Dennison Corporation is a global leader in pressure-sensitive label technology serving the global markets for food, beverage/beer, wine, home and personal care products. The company develops innovative packaging design solutions based on the needs and insights of consumer packaged goods (CPG) companies.

Through its Fasson® brand of pressure-sensitive labels, Avery Dennison creates shelf impact, enhances brands, increases consumer awareness and lifts sales. Pressure-sensitive labeling allows greater packaging design flexibility with fewer limits on label size and shape, for improved shelf appeal. Additional benefits of pressure-sensitive labeling include application versatility and functionality, better end-use performance, capital and operational efficiencies, and a better overall total applied cost.

Great product packaging design promotes sales, makes consumers aware of product improvements and enhancements, and supports the brand positioning of the product. Packaging can make the difference between success and failure of a product. The label is a key part of the packaging. Not only is the look and feel of the package essential for great shelf impact, so is the quality of the label. That’s what pressure-sensitive labeling delivers.